Kreative Salon Supplies celebrates 20 years in business

Kreative Salon Supplies celebrated their 20th anniversary in style recently with an End of Year Celebratory Party for their loyal customers in the hairdressing trade. 

  Athlone Springs Hotel was the venue on Sunday, 16th of October where hairdressers from top salons around the country converged to join in the celebrations with Paul Farrell and his team. 

  The evening kicked off with a finger food and mulled wine drinks reception followed by a spectacular on-stage performance by award-winning, Italian creative duo Alessandro Sturaro, Creative Director of Alter Ego Italy who presented exciting new colour trends and techniques and Alain Corazza, Creative Hair Stylist, Alter Ego Italy who showcased his Supreme Purity Collection.

  Also on the night, the Kreative Salon Supplies team held an Awards Ceremony, which recognised the best in the industry in six different categories.

  Winners on the night were – Salon of the Year: West – Icons Hair Design (Mohill); Salon of the Year: Midlands – Magic Mirror (Athlone); Colour Award – Lorrelles Hair (Ballina); Vision Award – La Diva (Moate); Retail Salon of the Year – Curly Bobs (Tuam) and Best Newcomer Award – Hair by Sarah (Limerick).
  “The night was a great success! We were delighted to mark the twenty-year milestone by showing our appreciation to our customers for their business throughout the years and to thank them for endorsing the Alter Ego Italy and Echosline brands through their amazing work,” said Paul Farrell, owner of Kreative Salon Supplies.

  Paul is a well-known figure in the hairdressing industry who started his career twenty-eight years ago as a sales rep before branching out on his own, bringing the Alter Ego Italy and Echosline brands to Ireland.

  Alter Ego Italy is a salon exclusive brand that offers the highest quality hair care products on the market today. The Alter Ego Italy colour range enhances the creativity of salons by offering a variety of ranges and shades as well as exclusive colours and a simple numbering system.   Echosline is a professional haircare range that creates stylistic solutions that suit all lifestyles and all hair types, available exclusively through Kreative Salon Supplies in Ireland.

  Kreative Salon Supplies has sales reps all over Ireland and in 2015, Paul opened a new showroom and training academy to promote the Alter Ego Italy and Echosline brands based at the Kreative Salon Supplies trade-only, cash and carry in Athlone.

  Various hairdressing courses are run throughout the year to offer the Kreative Salon Supplies customer the most up to date training in new hairdressing services and techniques. In addition to the wide range of professional haircare products available at their cash and carry, they also stock salon furniture and equipment providing hairdressers with everything they need for their salons. Hairdressers can also purchase online at which offers free delivery nationwide on orders over €50.

  Continued success to Paul and his team at Kreative Salon Supplies. Here’s to another 20 years!

  For further information, please go to or phone +353906627077.